PinnedInPR DoctorbyValeria Mingova·Jan 15Marketing, PR and Sales: Who Leads the Race for Leads?Every healthy company has three core, system-forming units: marketing, PR and sales. In an ideal world, they work as one mechanism, create…
PinnedInPR DoctorbyValeria Mingova·Nov 11, 2025How to Launch Dietary Supplements in Middle Eastern Markets: A Step-by-Step GuideManufacturers of dietary supplements should seize the opportunity and jump onto the accelerating Middle Eastern market. The dietary…
PinnedInPR DoctorbyValeria Mingova·Oct 14, 2025Five Reasons Not to Run a Corporate Blog and Four Tips on How to Do It If You Decide to Go AheadA corporate blog can become the voice of your brand and an effective communication channel. Or it can cause headaches, consume tons of time…
PinnedInPR DoctorbyValeria Mingova·Oct 7, 2025PR Calendar for an IT Company: Which Angles to Use Besides a New Product LaunchMost companies still wait for an “official occasion” to enter the media space: an anniversary, a release, or an award. But journalists and…
PinnedInPR DoctorbyValeria Mingova·Sep 10, 2025The Recipe for the Perfect PR TeamPR is a crucial component of communication between businesses and clients. Most people agree on that. With well-executed PR, a business…
InPR DoctorbyValeria Mingova·Mar 187 Steps to a PR Strategy for a Medical Center: Where to Start and How to Avoid FailurePR in healthcare isn’t about glossy visuals or slogans like “We’re the best!” That no longer works — patients today are more informed and…
InPR DoctorbyValeria Mingova·Mar 11In-House PR vs. PR Agency: Choosing WiselyPR is a crucial component of communication between businesses and clients. Most people agree on that. With well-executed PR, a business can…
InPR DoctorbyValeria Mingova·Jan 21How to Attend Business Events Effectively?One of the biggest misconceptions we encountered after the COVID-19 pandemic was the belief that all business communications would…
InPR DoctorbyValeria Mingova·Dec 8, 2025The Personal Brand of an IT Executive: How to Step Out of the Shadows and Attract ClientsWhy Visibility Is Frightening and How to Move from Fear of Attention to a Leadership Tool in the Market
InPR DoctorbyValeria Mingova·Dec 4, 2025Success Metrics in PR: How to Measure Campaign Effectiveness in ITIn the IT industry, PR is not just “PR for the sake of PR” — it’s a business growth tool. But how can you tell if your efforts are paying…